YouTubers

An unseen figure holding a red and white ball stares down a yellow, rabbit-like creature with black-tipped ears and red dots on its cheeks. The entire world is rendered in blocks, the scene set on a hill of green grass and brown dirt, dotted with daisies and violets, a blue sky in the background. Red, pixelated hearts float above the creature, with an arrow pad and line of squares lining the bottom.

The History and Influence of Mods on Video Games

Video game mods allow eager fans an opportunity to partake in the medium's tradition of reiteration, reimagining cult classics in new forms.…

March 5, 2024

7 Up and Coming Video Essay Creators To Check Out

Karla D. Galvan, The University of Texas at San Antonio

From True Crime to Film History, learn from some of YouTube’s brightest minds.…

November 29, 2023

For an article on Dramageddon and Sistergeddon YouTube controversies, five pink-tinted figures wipe tears (from left: Tati Westbrook, Nikita Dragun, Shane Dawson, Laura Lee, and James Charles). They are cropped together in a box that mimics a YouTube video box, with the text "We're Sorrry!!!!! :,(((((" and "1,000,000 views" and "Nov 7, 2018".

Dramageddon: The Controversy That Broke YouTube

Julia Ray, Northern Arizona University

What could some catty drama from beauty influencers shows us about the shift in modern parasocial relationships? A lot...…

November 28, 2023

Which Came First, Content or Creator?—Cody Ko and The ‘Button’ Phenomenon

Havilah Sciabbarrasi, Florida State University

The success of Cody Ko’s ‘Button’ videos indicates commentary culture's huge draw on YouTube, igniting further conversation in the community.…

November 16, 2023

Illustration of Kitboga in an article about scams

Kitboga Is Fighting the Good Fight Against Scammers

Xochitl Menjivar, San Francisco State University

As the number of fraudulent calls reaches an all-time high in the U.S., this Twitch streamer is spreading awareness of their ever-evolving tactics.…

January 3, 2022

A photo of YouTuber and mortician Caitlin Doughty in front of an old headstone.

YouTuber Caitlin Doughty Is Spearheading the ‘Death Positive Movement’

Virginia Laurie, Washington and Lee University

The Order of the Good Death is focused on pushing everyone to discuss and embrace their imminent demise so they can live life to the fullest.…

December 29, 2021

Jackson Galaxy and His Journey to Becoming the Cat Daddy

Becky Hardin, University of Arizona Global Campus

This friend to felines everywhere learned on the job at an animal shelter before becoming an expert.…

December 24, 2021

Onision Demonstrates How YouTube Fandoms Can Endanger Young People

Kelsi Karpinski, Michigan State University

The now-demonetized online celebrity created numerous parasocial relationships with his underage fans and sparked outrage over his problematic behavior.…

September 22, 2021

In an article about Tiny Meat Gang and Moment House, a pink Cody Ko and Noel Miller float in a small, mostly green room.

Moment House and Tiny Meat Gang Are Previewing the Future of Livestreamed Entertainment

Mai Senser, Virginia Commonwealth University

As the COVID-19 pandemic rages on and the future remains uncertain, the comedic duo insisted that the show must go on.…

August 21, 2021

Biased Binging With Babish: Why the Channel Needs To Be More Diverse

L.R. Staples, Sarah Lawrence College

When you make content that relies on already established entertainment in the way that this show has, bias may ensue...…

July 6, 2021

YouTuber Nick DiRamio Mixes Informative Commentary with Humor

Ariana Quijano, Georgia State University

Trying to find critical analysis of popular media can be extremely difficult, given how easy it is to express an opinion to the world. This YouTuber, however, has found his stride and passion for film…

June 30, 2021

The Gabbie Hanna and Jessi Smiles Feud Reveals Hanna’s True Self

Ariana Quijano, Georgia State University

This contentious YouTuber is back at it again, and this time she's waging war on her former friend Jessica Vasquez.…

June 20, 2021

An illustration of Gabbie Hanna for an article about the recent hate she's been giving smaller YouTubers. (Illustration by Sonja Vasiljeva, San Jose State University)

Gabbie Hanna Is Unfairly Targeting Smaller Creators

Emma Watts, University of Arizona

This famous YouTuber has been trying to frame modest content reviewers as bullies when in reality she’s the one sending her fans out to harass them.…

May 20, 2021

A photo of a generic MLM for an article about anti-MLM YouTubers. (Photo by Austin Distel from Unsplash)

Anti-MLM YouTube Commentaries Are Protecting People From Scams

Emma Watts, University of Arizona

Meet three women who are exposing the ways pyramid companies con their recruits.…

April 29, 2021

An illustration of Reese Regan for an article about her YouTube channel basicallyreese. (Illustration by Lexey Gonzalez, Wichita State University)

Basicallyreese Is a Great YouTuber To Watch for Self-Improvement Content

Emma Watts, University of Arizona

Trying to be a better you? Check out Reese Regan’s online channel for inspiration.…

April 9, 2021

An illustration of a woman watching StudyTube videos for an article about how StudyTubers can be harmful. (Illustration by Sonja Vasiljeva, San Jose State University)

StudyTubers May Be More Harmful Than Helpful for College Students

Emma Watts, University of Arizona

YouTube’s online studying community can be a great source of motivation, but it can also hinder your productivity.…

March 12, 2021

Illustration by Marlowe Pody for an article on Stephanie Soo

YouTuber Stephanie Soo Combines True Crime and Food for a Good Time

Samantha Havela, University of Michigan

The mukbanger has captivated audiences with her fun-loving personality, mouthwatering meals and innate storytelling abilities.…

February 8, 2021

After an Extended Break, Dan and Phil Are Back With a Life Update

Sarah Gudenau, Oakland University

After a long hiatus, the YouTube duo returned with a new video — and some hints about a few upcoming projects.…

January 25, 2021

In an article about healthy lifestyle YouTubers, an image of FrumpyFit's Layna

4 YouTubers To Watch When You Need Positive Motivation To Live Healthier

Emma Watts, University of Arizona

Many people turn to the internet for guidance when it comes to wellness advice, so here are four channels to check out when you want a bit of inspiration.…

January 6, 2021

These 5 YouTubers Highlight the Complexities of Growing Up Asian American

Juliana Fujii, Biola University

These Asian lifestyle vloggers crack open the good, the bad and the ugly of the Asian American experience.…

October 8, 2020

Illustration by Daisy Daniels of LaurDIY, host of Wild 'Til 9

‘Wild ‘Til 9’ Showcases LaurDIY Embracing Her Unfiltered Self

Srishti Tyagi, Cornell University

Lifestyle creators used to be notoriously family-friendly. How did LaurDIY break out of her PG persona in her new podcast?…

September 14, 2020

Image of productivity vlogger Hannah Elise studying on a laptop on her bed with notebooks surrounding her

Productivity Vloggers Are Lending a Sense of Direction to Quarantine

Srishti Tyagi, Cornell University

YouTube is the first place most students go to procrastinate, but now the platform might hold the key to productivity.…

September 2, 2020

Mike from Mike's Mic holding a box of nerds

Mike’s Mic Is the YouTuber Every Gen Zer Needs Right Now

Starr Shapiro, Columbia University

With his witty sense of humor and wildly entertaining opinions, the Australian star's YouTube channel is perfect for this generation's present predicament of pain.…

August 22, 2020

In an article about community captions, a photo of the YouTube home screen on a laptop

YouTube Is Getting Rid of Community Captions to the Detriment of Many

Reem Farhat, Fordham University

The upcoming change will make it harder for deaf and hard of hearing people to access videos on the platform, as well as hinder video translations.…

August 17, 2020

Illustration by Diana Egan of an unboxing video on a home screen

We Love Unboxing Videos, But Can We Really Say Why?

Alicia Furlan, University of Pittsburgh

They are incredibly popular, forming their own subsection of YouTube. But what is it about the genre that has attracted so many viewers?…

August 7, 2020

Illustration by Sezi Kaya in article on BookTube

BookTube Is an Enriching YouTube Community for Book Lovers

Renee Cantor, University of Pittsburgh

With videos ranging from book reviews to bookshelf tours to group reads, this online community is more than just a virtual book club.…

July 22, 2020

In an article about YouTuber burnout, a picture of YouTuber Ingrid Nilsen

Why Are So Many Creators Suffering From YouTuber Burnout?

Reem Farhat, Fordham University

Content producers are suffering from overwork, stress and exhaustion as they attempt to satisfy audiences and algorithms quickly and successfully.…

July 20, 2020

A screenshot of Shane Dawson from one of his many YouTube videos

The Downfall of Shane Dawson: Temporary Uproar or the End of a Career?

Katherine Brand, University of Michigan

The YouTuber's success has been hit hard by the revival of his many past controversies concerning racism, blackface and the sexualization of minors.…

July 11, 2020

After Leaving Smosh, Anthony Padilla Continues To Put Out Great Content

Kayla Placide, University at Buffalo

Three years after leaving his original comedy channel, the YouTuber is branching out while still staying true to his hilarious roots.…

May 26, 2020

Ingrid Nilsen in an article about sustainable YouTubers

5 YouTubers Great for Those Just Getting Into Sustainable Living

Michelle Young, Simon Fraser University

These content creators demonstrate that sustainability doesn’t have to be about going zero-waste all at once, but about improving where you can.…

May 13, 2020

It’s Time for Shane Dawson to Recognize His Privilege

Lauren Buchko, Michigan State University

The popular YouTuber is estimated to be worth millions, so why does he keep acting like he's so poor?…

May 1, 2020

Is Trisha Paytas Exploiting Mental Illness for Viewership?

Nanda Illahi, Okayama University

Other YouTubers are also using their mental health for monetary gain, so what makes her channel so much more damaging?…

April 12, 2020

10 Black YouTubers To Check Out for Black History Month

Alyssa Alexander, SUNY Buffalo State

You won't see too many black creators advertised on the video-sharing site, so here's something to help get you started.…

February 24, 2020

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