Maggie Habermas, University of Texas at San Antonio

In a world that’s constantly pressuring you to reinvent yourself, the best thing to do is to stay true to you.

Peyton Conner, Indiana University

Classes about the gaming industry can teach a variety of skills like marketing, storytelling and coding — so why aren’t more colleges offering them?

Esha Shah, New Jersey Institute of Technology

Swift’s re-recording of one of her most popular albums has taken the world by storm — and big companies are not excluded.

Adam Steele

It’s the first thing a potential customer will see when they find you on the internet — make a good impression.

Daniel Reed

Give your burgeoning new business a leg up.

Daniel Reed

If you’re using Instagram, Facebook, et. al., for your business, make sure you’re taking advantage of tools that can help you grow.

Beth Nipper, University of Iowa

To grab the attention of would-be customers, companies often try to give off the air of casual relatability — a pose that, in reality, has been carefully constructed.

Adam Steele

Make sure that your website is doing all it can to grab and keep the attention of its users

Aaron Haynes

It’s not enough to get people to your website — you need to get them to buy something while they’re there too.

Aaron Haynes

It’s good to get someone to buy your product or service; it’s even better if you can get them to buy your stuff again and again.

Briana Byus, Biola University

Working while going to school is a difficult balancing act that would stress anyone out. Here are some ideas to make things a little less complicated.

Benjamin Chen, Columbia University

Learn about the business world as well as how to better your communication skills and your understanding of advertising, all in just one class.

Daniel Reed

With competition at an all-time high, you need to work every advantage.

Alexandra Cortez, Trinity University

Publishers are paying users in the book community on the app, also known as BookTok, to promote their books, leaving some people with mixed feelings.

Daniel Reed

Here are some hints for getting more views to get your channel running along.

Aubrey Doerr, Chapman University

Be cool. Don’t Juul (unless you are 35 and over)

Elizabeth Ivanecky, McMaster University

Ryan Reynolds didn’t even break a sweat while campaigning for his film.

Jade Hookham, UC San Diego

How relatable do consumers want their brands to be?

Selena Lundy, Grand Valley State University

If you have a passion for social media and want to make use of your college time in preparing for your career, consider becoming an online brand ambassador.

Carli Scalf, Ball State University

As the college market gets more competitive, universities are pouring large amounts of money into marketing campaigns to rebrand themselves. But do they really work?

Sydney Jennings, University of Connecticut

This Boston College senior is helping companies across the country get better insight into the millennial mindset.

Carli Scalf, Ball State University

From 1D fan to CEO, Nishiki Maredia, alongside co-founder Angela Jin, created the 1950 Collective, which has already netted over $300,000 in revenue.

Natalie Washuta, Colgate University 

It’s the Summer of the Romper — for men. But is the trend a protest or ploy?