Movie Posters: An Underrated Art Form
These illustrations deserve to be appreciated for their artistic merit.…
Journaling Is Actually the Only ‘Self-Care’ You’ll Ever Need
In a world that’s constantly pressuring you to reinvent yourself, the best thing to do is to stay true to you.…
More Universities Should Offer Courses About Video Games
Classes about the gaming industry can teach a variety of skills like marketing, storytelling and coding — so why aren’t more colleges offering them?…
‘Red (Taylor’s Version)’ Inspired Clever Social Media Marketing Strategies
Swift's re-recording of one of her most popular albums has taken the world by storm — and big companies are not excluded.…
5 Tips That Will Help You Create an Effective Homepage for Your Website
It's the first thing a potential customer will see when they find you on the internet — make a good impression.…
5 Growth Hacking Strategies for Startups
Give your burgeoning new business a leg up.…
25 Best SMM Panels for All Social Media Platforms
If you're using Instagram, Facebook, et. al., for your business, make sure you're taking advantage of tools that can help you grow.…
The Friendly Allure of Brand Marketing Is Painfully Intentional
To grab the attention of would-be customers, companies often try to give off the air of casual relatability — a pose that, in reality, has been carefully constructed.…
5 Expert Tips That Will Help You Capture More Leads With Your Website
Make sure that your website is doing all it can to grab and keep the attention of its users…
6 Expert Tips for Designing Service Pages That Sell
It's not enough to get people to your website — you need to get them to buy something while they're there too.…
6 Expert Tips That Will Help You Win Your Customers’ Loyalty
It's good to get someone to buy your product or service; it's even better if you can get them to buy your stuff again and again.…
5 Ways College Students Can Make Money While Working From Home
Working while going to school is a difficult balancing act that would stress anyone out. Here are some ideas to make things a little less complicated.…
Why Should College Students Take a Marketing Course?
Learn about the business world as well as how to better your communication skills and your understanding of advertising, all in just one class.…
How Themes Attract Consumers
With competition at an all-time high, you need to work every advantage.…
TikTok Is Changing the Way Publishers Market New Books
Publishers are paying users in the book community on the app, also known as BookTok, to promote their books, leaving some people with mixed feelings.…
The 4 Best YouTube Marketing Strategies That You Need To Know
Here are some hints for getting more views to get your channel running along.…
Juul Is Under FTC Investigation After Irresponsible Influencer Marketing
Be cool. Don't Juul (unless you are 35 and over)…
Why the Marketing Campaign for ‘Deadpool 2’ Was a Major Hit
Ryan Reynolds didn't even break a sweat while campaigning for his film.…
On Brands
How relatable do consumers want their brands to be?…
How to Succeed as an Online Brand Ambassador
If you have a passion for social media and want to make use of your college time in preparing for your career, consider becoming an online brand ambassador.…
Is Your College’s Rebrand Benefiting You?
As the college market gets more competitive, universities are pouring large amounts of money into marketing campaigns to rebrand themselves. But do they really work?…
CEO of Campus Insights Brings Business From Classroom to Boardroom
This Boston College senior is helping companies across the country get better insight into the millennial mindset.…
This UT Student Turned Her One Direction Obsession into a Thriving Business
From 1D fan to CEO, Nishiki Maredia, alongside co-founder Angela Jin, created the 1950 Collective, which has already netted over $300,000 in revenue.…
Do Real Men Wear Rompers?
It’s the Summer of the Romper — for men. But is the trend a protest or ploy?…
