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Coffee TikTok

In an article about the commodification of Matcha, Matcha snacks and treats sit strewn over a green background.

Matcha-do About Nothing

Anne Bannon, Scripps College

America loses sight of matcha’s real merit for easy gratification…

September 6, 2023

dalgona coffee in article about mid-pandemic trends

The Resurgence of Mid-Pandemic Trends

Karina Rojas, University of Texas at San Antonio

What was popular on TikTok a year ago seems to be making a comeback.…

March 31, 2022

In an article about Caffeinication, an illustration of an array of colorful and vibrant coffee drinks

Coffee Lovers Need To Check Out Caffeinication on TikTok

Lauren Koop, London School of Economics - Peking University

In an effort to romanticize life’s simplest tasks, this content creator turns at-home coffee making into a culinary art form.…

August 17, 2021