content creators

Interactions Between Audiences and Creators Heated in Watcher Situation

Cerasela Hanseter, University of California, Berkeley

In some rather recent and radical YouTube drama, fans’ backlash pushes back on YouTube channel Watcher’s decision to go rogue.…

May 20, 2024

A woman with brown skin, dark hair and a pink headband stands in front of a grey wall, with A-shaped markings in it. She's smiling into a camera stand from which the silhouette of an iPhone can be seen; the ring of the stand glows yellow, presumably casting light on her as the phone's camera captures her in shot.

Why Content Creators like xoxo, Akouto are Necessary Online

Cerasela Hanseter, University of California, Berkeley

Akouto Von brings a new perspective to YouTube content, offering a sense of vulnerability not often found in newer creators.…

April 10, 2024

5 Best Cozy Fall BookTubers You Need to Check Out

Beatriz Barros Felice, California State University, Northridge

YouTube creators that will make you feel the warmth of the fall season.…

November 1, 2023

After Hundreds of Episodes, Rhett and Link’s ‘Ear Biscuits’ Still Holds Up

Jenna Nelson, Scripps College

As the podcast approaches its 300th episode, it remains relevant due to its hosts’ emotional openness, trademark humor and fan connections.…

August 24, 2021

An illustration of the Douyin/TikTok symbol for an article about the Chinese app's benefits. (Illustration by Julie Chow, University of California, Berkeley)

Douyin Is the Captivating Chinese Counterpart to TikTok

Benjamin Chen, Columbia University

Social media influencers and members of the public alike are benefitting from the way in which this Beijing-based app allows for dissipating and receiving information.…

May 26, 2021

YouTubers on ‘StudyTube’ Share Homework for a Living

Imani Benberry, Columbia University

From 'study with me' videos to overviews of school supplies, the content ranges from relatable and engaging, to something that fetishizes productivity.…

August 28, 2020

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