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Mike from Mike's Mic holding a box of nerds

Mike’s Mic Is the YouTuber Every Gen Zer Needs Right Now

With his witty sense of humor and wildly entertaining opinions, the Australian star's YouTube channel is perfect for this generation's present predicament of pain.…

August 22, 2020

Illustration of photographing the night sky from a backyard

YouTuber Johnny Harris Taught Himself To Photograph a Galaxy From His Backyard

Megan Stager, University of Pittsburgh

And by doing so, he managed to portray the possibilities of self-motivated online learning…

August 20, 2020

In an article about community captions, a photo of the YouTube home screen on a laptop

YouTube Is Getting Rid of Community Captions to the Detriment of Many

Reem Farhat, Fordham University

The upcoming change will make it harder for deaf and hard of hearing people to access videos on the platform, as well as hinder video translations.…

August 17, 2020

Youtube drama channels report on the platforms most famous influencers

YouTube Drama Channels Are Becoming a Bigger Part of the Platform

Jackie Sizing, University of North Carolina at Chapel Hill

These accounts are giving the gossip on some of YouTube's biggest influencers — and playing a not insignificant role in online cancel culture.…

August 2, 2020

YouTuber David Dobrik Needs To Seriously Address His Past Harmful Actions

Jackie Sizing, University of North Carolina at Chapel Hill

Why isn't the content creator being held to the same standards as everyone else on the platform?…

July 26, 2020

Illustration by Sezi Kaya in article on BookTube

BookTube Is an Enriching YouTube Community for Book Lovers

Renee Cantor, University of Pittsburgh

With videos ranging from book reviews to bookshelf tours to group reads, this online community is more than just a virtual book club.…

July 22, 2020

In an article about YouTuber burnout, a picture of YouTuber Ingrid Nilsen

Why Are So Many Creators Suffering From YouTuber Burnout?

Reem Farhat, Fordham University

Content producers are suffering from overwork, stress and exhaustion as they attempt to satisfy audiences and algorithms quickly and successfully.…

July 20, 2020

Watching YouTube Apologies While Being Consumed by the Void

Caleb Mullenneaux, St. Olaf College

Saying sorry has become a staple on the video sharing website. Here's a ranking of some of the more famous ones.…

July 17, 2020

woman with natural hair against rainbow background

5 Natural Hair YouTubers That Are Worth Subscribing To

Gabrielle Pascal, Hofstra University

These Black influencers offer more than hair-care. They encourage viewers to love and appreciate all parts themselves — kinks, coils and all.…

July 17, 2020

Why Jenna Marbles ‘Quit’ YouTube and What We Should Take From Her Decision

Abigail Campos, University of Texas at San Antonio

The vlogger recently announced her exit from the platform after some past problematic content resurfaced. Is she making up for the harm she did, or is it an overreaction?…

July 5, 2020

In an article about YouTube house tours, Jeffree Star's home

Do YouTube House Tours Show Off an Outdated American Dream?

Imani Benberry, Columbia University

Social media stars exhibit grand houses representing an ideal, home ownership, that is increasingly hard to come by for the average millennial. Millennials might not want it anyway.…

July 3, 2020

YouTubers Damon and Jo Make Travel Feel Accessible

Brian Xi, University of California, Berkeley

Traveling often feels expensive and out of reach. However, these two show viewers that seeing the world doesn't have to be difficult.…

June 29, 2020

Michael Brooks on his eponymous YouTube talk show

How Michael Brooks Took Down the YouTube Debate Scene

Elias Khoury, University of Michigan

Despite his smaller following than many, the progressive talk show host has repeatedly proven his skill in the YouTube debate arena.…

June 25, 2020

The 4 Best YouTube Marketing Strategies That You Need To Know

Daniel Reed

Here are some hints for getting more views to get your channel running along.…

June 4, 2020

In an article about YouTube series like Millennial Money and My Sweet Digs, person peering into window

YouTube Shows Like ‘Millennial Money’ Let You Peek Into Other Lives

Katherine McLaughlin, The New School

In a world where entertainment used to be about fantasy, these web series simply present the everyday existence of regular people.…

May 29, 2020

Safiya Nygaard Is the Queen of YouTube

Lauren Buchko, Michigan State University

With her dry humor, her experimental videos and her willingness to talk about sensitive topics, it's no wonder she has millions upon millions of viewers.…

May 16, 2020

Ingrid Nilsen in an article about sustainable YouTubers

5 YouTubers Great for Those Just Getting Into Sustainable Living

Michelle Young, Simon Fraser University

These content creators demonstrate that sustainability doesn’t have to be about going zero-waste all at once, but about improving where you can.…

May 13, 2020

YouTuber Mixed Media Girl in an article about crafts videos

5 YouTubers With Unique Arts and Crafts Videos To Explore

Janani Mangai Srinivasan, Wake Forest University

These creators will guide you through everything from junk journaling to the art of the 3D pen.…

April 22, 2020

Photo of a computer screen with the channel of a YouTube creator

YouTube Creators Are Helping Us Get Through Quarantine

Karunya Bhramasandra, Stanford University

Staying home doesn't have to be an endless cycle of boredom. These content creators are helping us contend with staying inside during the global pandemic.…

March 31, 2020

10 Black YouTubers To Check Out for Black History Month

Alyssa Alexander, SUNY Buffalo State

You won't see too many black creators advertised on the video-sharing site, so here's something to help get you started.…

February 24, 2020

The Rise of 4 Real and Genuine YouTubers in 2019

Vaishnavi Kalyana, College of DuPage

Every year there’s a wave of new influencers that rise to stardom. In 2019, these content creators grew their following and made an impact on the platform.…

January 8, 2020