Podcasts are a fantastic source for entertainment, education and inspiration at the same time. In a couple of years, the industry has exploded, with thousands of people downloading podcasts every day.
So, if you want to make one, you should definitely go for it, but how do you go about doing so? Do not be concerned; this article will assist you.
This article will discuss a few strategies that you can use to make your podcast more accessible including how services from a transcription company may help.
Ensure the audio quality is the best
It’s tough to overstate the importance of having clear, distinct audio recordings. Static or crackly audio is jarring and uncomfortable for listeners, and it can cause them to abandon your podcast in a short period of time. And, with so many podcasts to select from, they’re unlikely to offer you a second chance if you don’t pique their interest the first time they listen.
The great thing is that producing high-quality audio is simpler and more economical than ever before — you don’t have to spend a fortune renting a pro studio.
First and foremost, you must obtain a high-quality mic. There is a slew of terrific options for around $100 and $200, including models from top brands. To avoid audio peaks, you need to also employ a pop filter. These are really affordable — they can be purchased for less than $10.
Measuring the gain of your mic to ensure that the input levels are within acceptable limits is also a vital pre-recording activity. Also, remind your guests to speak clearly and keep their mics at a safe distance from them.
In the case of podcasts that use video, also ensure that you are filming with the highest quality possible. You do not have to have the most expensive device since your phone might also achieve the same effect with the proper settings.
Offer transcriptions or captions for your podcast sessions
Transcripts — text-based copies of your show’s audio content — might be the most significant thing you could do to increase access to your broadcasts. Transcripts allow deaf people to follow your podcast, but they also aid SEO by making your podcast more visible to search engines.
Your transcripts don’t need to be entirely text-based. You can add other media types to them that you wouldn’t be able to display in an audio format. Consider using photos, emojis, charts, graphs and even GIFs. These small details can help your webcast make a more significant impact on your listeners.
It’s evident that manually writing transcripts is a time-consuming and tiresome operation. On the brighter side, professional transcribing services are now available. And among the many, try to go for a transcription company with artificial intelligence features.
Fully understanding AI-powered voice transcription is a game-changer. Such language processing software allows you to produce transcripts swiftly. It can also be very affordable, making it an excellent choice if you’re on a limited budget or have a tight deadline.
Have a user-friendly website
Your website serves as the online showroom for your podcast and serves as the focal point for marketing your podcast. However, if you haven’t put any effort into making your website visible, you may be missing out on a significant portion of your target audience. It’s vital to have a positive user experience with your product.
You can do a few things to make your website more accessible. The first is to ensure that any writing and the backdrop on which it appears has adequate color contrast. You should also check that the material and design, including interactive features, are can be used by assistive devices.
Here are a few more things to think about: Make your website’s content navigable and functional using the keyboard or voice commands — basically any way other than a mouse. Additionally, for people with limited vision, all of your photographs should include alt text that describes what is depicted.
Bottom Line
You will see a significant increase in viewership and streaming after putting your podcast on the map. Simply make sure that you offer high-quality information to your listeners and that the work is of the highest possible quality. This way, you can be sure that listeners will come back time and time again.
