Which Came First, Content or Creator?—Cody Ko and The ‘Button’ Phenomenon Havilah Sciabbarrasi, Florida State University The success of Cody Ko’s ‘Button’ videos indicates commentary culture's huge draw on YouTube, igniting further conversation in the community.… November 16, 2023
The Rise of V-Tubers: The Impact of Virtual Influencers Isabelle Brookshire, Whittier College It's both awe-inspiring and slightly unnerving to witness digital masterpieces come to life through lines of code.… August 28, 2023
Andrew Callaghan Is YouTube Journalism’s Underground Superhero Niall Calvert, Wesleyan University The young reporter has already established himself as a short-form video extraordinaire despite having only made content for less than two years.… July 9, 2021
Why Are So Many Creators Suffering From YouTuber Burnout? Reem Farhat, Fordham University Content producers are suffering from overwork, stress and exhaustion as they attempt to satisfy audiences and algorithms quickly and successfully.… July 20, 2020
The Virtual World Isn’t Always Fun and Games for a Game Developer Lisa Lilianstrom, Northern Illinois University Video game creators have feelings too, and it's time for us to start treating them like the human beings they are.… February 28, 2020