Bon Appetit

June Xie, Parasociality, and the Universe of Food YouTube

After the Bon Appétit scandal hit the popular platform, another chef full of personality and charm has risen to take its place.…

September 17, 2021

An illustration of Claire Saffitz, a baking personality on YouTube.

Claire Saffitz: A ‘Dessert Person’ and Kind-Hearted YouTuber

Karen Lu, Yale University

The former Bon Appetit star has made a name for herself as a culinary expert with her eponymous new cookbook and popular YouTube channel.…

April 12, 2021

Sohla El-Waylly Goes Solo, Leaving Bon Appetit Behind And Making Her Own Way

Aimi Wen, Duke University

The cooking industry media conglomerate held her back from truly showcasing her talents. Now, she is taking the YouTube food scene by storm.…

November 30, 2020

The Bon Appetit Scandal Shows the Need To Address Racism in the Workplace

Sarah Esquivel, University of Texas at San Antonio

Following a five-month hiatus prompted by revelations of systemic discrimination, the brand’s YouTube channel is back. Have they made meaningful changes, or are their new BIPOC creators just pure PR?…

November 17, 2020

Racism and Appropriation Are Running Rampant in the Food Industry

Aimi Wen, Duke University

From ignoring the contributions of chefs of color to appropriating foreign dishes, white supremacy often rears its ugly head in the culinary world.…

November 15, 2020

Bon Appétit’s ‘Gourmet Makes’ Videos are Delicious Science Experiments

Stina Chang, University of Southern California

In the series, pastry chef Claire Saffitz walks viewers through the process of turning favorite childhood snacks into gourmet treats.…

June 10, 2019

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