Do you like reading magazines?! Do you like wearing t-shirts?!? Â WELL I HAVE THE PERFECT PRODUCT FOR YOU!
Terrible pitch aside, I recently did stumble upon what I think is one of the sickest ideas ever, and that isÂ T-POSTÂ --which is essentially a t-shirt /magazine monthly subscription in one. (And self-described totally bullshit-free product, which is perfect because I get PISSED when my clothing bullshits me.) Let me break it down for you:
For each month's "issue," the T-Post team decides on a relevant, interesting news story from one of the most-voted stories from their site. They then send it to one of the international artists in their rolodex (who is different each issue) and have them come up with a design based on the news story. BAM! The design is printed on a t-shirt and shipped off to subscribers all over the world. And the coolest part? The news story itself is printed on the inside--
So when someone's like, "Yooooo I'm totally diggin' your shirt--what's it mean bro?" you can be all like BAM!...and whip it off so they can read the article.
A creative concept that--while sparking deep and meaningful convos, naturalllllly--also inspires people to get topless?! Now that's a cause we can all get behind, eh?
For a sliiiiightly more thorough explanation, check out their killer vid: